Friday, August 19, 2011

Economy pedals leisure business closer to home - Kansas City Business Journal:

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“People are being a lot more cautious with their which I think theyshould be,” said Peters, ownere of . Although doors to the business openedr only a fewweeks ago, Peters has worked in the industry for 16 yeare and has operated a mobile bike repair servicew – the Bicycle Medic in Lancaster since last “Last summer, when gas was $4 a people ran to the bike stores,” he Although the cost to fuel up has gone interest in saving money through biking remaines high.
Instead of spending $4,000 on a familty trip to Disney World, Peters said consumersd could pay $1,000 for new bicycles for a familyof “It lasts a lot longer than a week,” he said of the Bike companies are attempting to expand the marketr by stressing the greenb and financial benefits of biking. One of theie pitches includes looking at mileage in a differentlightr – 3,000 calories burned to one gallon of gas Peters said.
At Lancaster Bicycle, basic bikew have been selling betterthan higher-enx designs, and repairs also are common “People will spend $80 to $100 to fix up a bike as opposexd to buying a new $400 bike,” Peters However, once customers start to realize gas savingsz after riding their bikes to work and on Peters said some returm for a newer model. “They save money on gas, then they he said. “You’re almost creating new You’ve created cyclists out of peoplewho wouldn’t have been a couplr of years ago when the economty was good.” Ric Noland, owner of Cyclist Connection in Canap Winchester, said repairs are down and bike salee up at his shop.
Comparing figures from April 2009 to thosse inApril 2008, salea were up 18 percent. As anothere means of attracting and retaining Noland offers opportunitiesfor biking. In early May, the shop promotex National Bike to Work Week by encouraging ridersw to leave from the store lot and use showers at the storeas needed. “We have abouty four regulars who park and ride to Noland said. “It’s a 20-mile ride one way.” Cyclist Connectiohn has reached out to families by startint Family Ride Nights every The first, held earlier this spring, attracte d seven people. It must be workin as Noland said he’s planning to expand with a shopin Circleville.
His enthusiasmn is buoyed by a global outplacement compant that says the economy will deter people fromtakingh “budget busting” trips to destinations such as Disneh World and Hawaii. “The biggestg benefactors of the downturn could belocal zoos, amusemengt parks, national parks and campgrounds,” said John Challengert of in a release. “Many people may restrict their travel to within four hours oftheirf homes, if they leave homes at Like Noland, Mark Kasper has been stressinyg the family focus and financia sense of camping at his Lazy River at

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